Reaching over 180 countries and accessed by millions daily, Classdojo is presently one of the most influential educational technologies in the world. Through a network of tools centered around creativity, communication, and social-emotional learning, Classdojo plays a fundamental role in developing the world’s next generation.
The design team contacted me to help rethink system mechanics before their app’s annual surge of “back-to-school” traffic. What was once a tool solely for teachers, Classsdojo had since expanded into a platform for students, parents and school leaders. Acknowledging funnel data, Classdojo’s brief concluded: poor user onboarding was handicapping growth.
The executions respond to constraints like child online privacy compliance, multi-lingual audiences, and varied ranges of user technological savvyness. The designs aim to promote a sense of community and interaction between parents, teachers, and students.
What was initially scoped as a three week jam turned into a five month collaboration. My work touched mechanics, flows, and views across ClassDojo’s entire suite of apps; from iOS, to android, to web.
← Back to ClassDojo Case Study- ClientClassDojo
- SectorTechnology, Education
- YearApril 2017–September 2017
- DisciplinesProduct design, Systems design, User experience, Prototyping, Digital design, User research, Usability testing
